Tracy Marchini

Sometimes, I Get to Read

September has been a fabulous month for me in terms of catching up on some personal reading.

I started with Catching Fire by Suzanne Collins. I don’t want to give away any spoilers, but I’m curious if anybody else is as conflicted about whether Katniss should end up with Peeta or Gale? I feel like I don’t know much about Gale himself, as much as I know about Katniss’s devotion for him. Or maybe it’s that the idea I had of Gale from The Hunger Games changed slightly after reading Catching Fire. Part of me feels like Peeta should be rewarded for his devotion to Katniss, but then part of me feels like Katniss would ultimately be settling.

[Also, I feel ridiculously girlie for breaking down this complex novel about power and government into – who should Katniss’s boyfriend be?]

I moved on to The Book Thief by Markus Zusak. (Yes, I know that I am a couple years late to pick this one up.) I’ll admit, I was nervous when the narrator was introduced as death. It wouldn’t take much for death-as-narrator to turn into a horrifically cheesey device. But Zusak did it in a way where, though you didn’t exactly feel compassion for death, you could tell that death had compassion for the souls he collected. Also, I enjoyed that death was “working for the man.” There was one part where death speaks directly to the reader, and I actually had a physical reaction.

One reviewer compared Zusak to Vonnegut, and I think he was right on the money. Somehow Vonnegut’s “Ting-a-ling” even found its way into my consciousness while I was reading The Book Thief.

Last week, I picked up Freakonomics by Steven D. Levitt & Stephen J. Dubner (I told you I was catching up!) and I came across this quote:

“An editorial assistant earning $22,000 at a Manhattan publishing house, an unpaid high-school quarterback, and a teenage crack dealer earning $3.30 an hour are all playing the same game, a game that is best viewed as a tournament.”

[Warm and fuzzies all around!]

And finally, I’m about three-quarters of the way through How Disruption Brought Order: The Story of a Winning Strategy in the World of Advertising by Jean-Marie Dru.

Rhetorically, Dru is brilliant. In the first half of the book, he essentially says that TBWA is among the top in the field because 1.) they created the idea of “Disruption” and work all their projects using that method, 2.) that it is so effective that other agencies around the world are still trying to find their own ‘disruption’ method, but that 3.) TBWA still does it best.

I have found it interesting that a good ad campaign can actually change the way companies run their business. And Dru’s “disruption days” seem like something that could easily translate into something beneficial for publishing imprints, agencies, etc.

So that’s what I’m reading/have read… what are you reading?

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This entry was posted on September 17, 2009 by in Uncategorized and tagged , , .


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